Rihanna is the ultimate icon in the fashion | modeling | music world. Riri is the latest muse for Dior’s ‘Secret Garden Campaign’. What makes this ad particularly epic? Ri is the first woman of color to be the face of Dior in the 69 years since the House of Dior launched.
The “American Oxygen” singer was photographed at the Palace Of Versailles in France by Steven Klein & styled by Mel Ottenberg. She joins brand ambassadors which include Charlize Theron, Natalie Portman, Marion Cotillard & Jennifer Lawrence.
Dior’s chief executive officer, Sidney Toledano, told WWD, “Jennifer is also edgy, I think. They understand. They’re smart. In this short movie, [Rihanna] knew how to work with Versailles. She has this kind of elegance — we saw it from the very first moment — and then she can surprise. She can be unexpected and we like it. It’s part of this personality.”
Adding, what we already knew… “[She is] a goddess but accessible. The way she moves is part of the young generation.”
OMGODDESS is right. This is the 4th installment of the “Secret Garden” campaign series, it launched in 2012 and was previously shot by Inez van Lamsweerde & Vinoodh Matadin.
All we can say is Bitch Better Have My Money … or in this case, Dior better have Rihanna’s $$$.
ZMGT 